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Post nº1 | Short on semiotics


I am a semiotician and therefore consultant in semiotics. I am also a researcher and university teacher on semiotic in architecture, urbanism, and communication. I am an author and I have participated in hundreds of conferences and seminars as speaker, key-note speaker, and organiser of well established international congresses.


In order to explain what is semiotics, I can simply say that Semiotics is a toolbox for accessing meaning. Its object is meaning. Images, spaces, language, sounds, colours, gestures, can be perceived as a sign or have meaning. Anything that makes sense can be analysed by this discipline. My expertise allows me to decode the signification of space, image and discourses.

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